Featured Project

Today's alarm clock market is full of inexpensive, but hard to use alarm clocks. It is our observation that there is a need for an alarm clock that is easy to set, and turn on and off with little instruction. Imagine an alarm that is set with the intuitive motion of flipping the clock over. When the alarm is on, you can see the alarm time on the top of the clock. To turn off the alarm, you simply flip it over to hide alarm display. Out of sight, out of mind. The front face of the clock will always show the current time, and will flip to the correct orientation.